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SOURCE Minus5 Ice Bar
Commercial success in Vegas and New York lead to Miami expansion
MIAMI, Jan. 23, 2014 /PRNewswire/ -- Minus5 Ice Bar, the nation's premier ice bar experience, is opening its largest and most over-the-top venue in Miami's South Beach this summer. Minus5 Ice Bar will include all the frozen beauty of the originals where everything is made of 100% ice including the bar, tables, benches, walls and even the glasses guests drink from. The space will represent a breathtaking collection of unique hand-carved pieces, created by a team of world-renowned ice sculptors, pitting parka-clad guests amid icy works of art.
"We feel that Minus5 represents the best of its kind in the country, an ice bar that is more than just a place to get a cold drink, but rather a true entertainment experience," said Minus5 President Noel Bowman. "The positive consumer feedback we continue to receive from our venues in Las Vegas and New York have proven to us that this is the right time to finalize our plans and open our biggest location yet in Miami."
Future Minus5 Ice Bar locations will include The Bahamas, The Cayman Islands, Destin (FL) and San Francisco (CA).
About Minus5 Ice Bar
Created in New Zealand by Craig Ling in 2001, Minus5 Ice Bar is a unique ice-themed experience with locations in Las Vegas and New York, where guests can enjoy quality vodka cocktails served in a glass made of pure ice, within the beauty of a -5 Celsius (23 Fahrenheit) stunning ice environment. This icy experience begins with donning parkas and gloves, then entering a frozen fortress, complete with walls, tables, benches and a bar made completely of ice. Guests are surrounded by a variety of intricate works of art, carved out of pristine ice, and created by some of the country's foremost names in the ice sculpting business. The experience is rounded out with a state-of-the-art sound and LED light show, providing much more than just a place to grab a cold cocktail. Upon exiting, guests can purchase permanent memories of their time spent at Minus5 Ice Bar including high-quality logoed clothing, framed photographs and other cool merchandise. For more information including hours of operation and pricing please visit www.minus5experience.com. Also find them on Facebook and Twitter @Minus5IceBar.
Video with caption: "Created in New Zealand by Craig Ling in 2001, Minus5 Ice Bar is a unique ice-themed experience where guests can enjoy quality vodka cocktails served in a glass made of pure New Zealand ice, all within the beauty of a -5 Celsius (23 Fahrenheit) stunning ice environment. With locations in Las Vegas, New York and planning for Orlando and Miami, Minus5 is bringing the Coolest Experience to the country's top tourist destination locations. Learn more www.minus5experience.com." Video available at: http://www.youtube.com/watch?v=vEDhv9duKv0
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