Build-A-Bear’s new program to give kids a discount


(WFLA) – After receiving an overwhelming response to its “Pay Your Age Day,” Build-A-Bear has launched a new program to give kids a discount.

On Friday, the store announced a new “Count Your Candles” program. It allows children to visit Build-A-Bear any day during their birthday month and make a new Birthday Treat Bear. The age they are turning is how much the bear will cost.

The birthday boy or girl will also get a special birthday heart ceremony, a birthday cake photo prop, a birthday sticker and a birthday party hat. Staff members will sing “Happy Birthday” to the guest of honor and let them ring the birthday bell.

The “Count Your Candles” offer is only available to Build-A-Bear Bonus Club members, but the club is free to join and can be done online. Children must be under 14 to participate.

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