Since 1931 Rugby, North Dakota has promoted itself as the Geographical Center of North America.
But, technically speaking, that official trademark has been expired – and now it’s been snapped up by a different town.
And so two towns in the center of the continent are at odds over who gets to claim the bulls eye.
Becky Farr is live in Minot to tell us what happened.
(Becky Farr/KX News)
For decades, this monument has stood in the heart of Rugby, proclaiming the town as the Geographical Center of North America.
It was a trademarked phrase.
But the trademark expired years ago.
And a tavern in the town of Robinson – some 100 miles south of Rugby – purchased the trademark.
I was in Rugby today to see what people thought of the news…
(Dale Niewoehner/Rugby, Former Mayor) “I think it’s very important since Rugby has been designated this significance since 1931.
According to a 1932 issue of the Pierce County Tribune, the official center of North America is in Pierce County, North Dakota.
And since Rugby is near the center of the county – it made sense for the town to brand itself as the Geographical Center of North America.
And lots of people have stopped and snapped photos of the monument along Highway Two.
(Roger Roseke/Iowa), “Well my wife just happened to be in our local library and she noticed that this was in our library so this is what brings us here today.”
People still stop to take pictures smack in the middle of North America, where history lies at the 84-year-old monument.
(Cathy Jelsing/Executive Director, Prairie Village Museum at Rugby) “This is one example of how the monument brought Rugby fame. Miss Rugby was there and they poured water at the monument and then the water was used to christen four different air bases around the world. It’s just an example of why the monument is important to Rugby.”
Hanson’s Bar in Robinson, about 100 miles south of Rugby, has recently been granted the official trademark of the Geographical Center of North America.
But, people in Rugby say that’s just a formality.
(Niewoehner) We’ve spent a lot of time, marketing, money, in the fact that we are the geographical center and I think we still are and always will be.”
(Galen Mack/Pierce County State’s Attorney) “The facts haven’t changed, the continent hasn’t shifted. The geographical center of North America is still located in Pierce County North Dakota.