Packers-Cowboys most-watched divisional game in 20 years


The Green Bay Packers’ 34-31 win over the Dallas Cowboys had everything a NFL fan could want: a duel between two big-name quarterbacks, lots of scoring and a last-second game-winning field goal.

It also had everything that Fox, which broadcast it, could want: a ton of viewers.

The game brought in a 28.2 overnight rating, the best metered market rating for an NFL Divisional Playoff game on any network in 20 years, according to Fox.

To calculate those ratings, Nielsen takes the percentage of households watching a broadcast in 56 US markets and comes up with an overnight average. The 28.2 overnight rating for the game means that 28.2% of households in these 56 markets tuned into it Sunday afternoon.

The network is projecting that the game will be the most-watched telecast of any kind since Super Bowl 50 last February.

Fox wasn’t the only one to reap the NFL’s benefits on Sunday.

NBC’s broadcast of the Pittsburgh Steelers’ 18-16 win over the Kansas City Chiefs Sunday night had a 21.9 overnight rating. That is the best-ever primetime metered-market household rating for an NFL Wild Card or Divisional round playoff game, according to the network. (It may have helped that there has never before been a Wild Card or Divisional round game on Sunday night; this one was rescheduled due to inclement weather.)

The NFL had ratings problems during its regular season, but it’s now looking at what will likely be another very big weekend, as the AFC and NFC Championship Games both feature popular teams, with the Packers, Steelers, Atlanta Falcons and New England Patriots all in contention.

It’s also looking at a Super Bowl that could shatter ratings records.

The loss of the Cowboys, who had helped keep the NFL’s ratings afloat, is a hit for the league but the Super Bowl could still bring in an unprecedented amount of viewers, especially if it features a matchup between the Patriots and Packers.

A Patriots-Packers Super Bowl would feature two of the hottest teams in the NFL, and pit two of the best quarterbacks of this generation, Aaron Rodgers and Tom Brady, against one another for the first time ever on the NFL’s biggest stage.

Copyright 2020 Nexstar Broadcasting, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

Latest Stories

More Local News

Recent Videos

TGU Football

Dickinson Football

Hidden History: a lesser-known political party once had a foothold in North Dakota

COVID-19 and Socializing

Williston Family Speaks Out

Election Dates

Switching to In Person

Century Girl's Golf

Wednesday, September 23rd, 2020 - KX Storm Team Evening Forecast - Dave Holder

KX Storm Team Full Evening Forecast w/Tom Schrader 9/23

Shelley Lenz

Cramer Weighs in

Changes proposed to critical habitat rule

ND Teacher of the Year

Nursing Homes Plea

Bismarck man opens up about the 'stigma' of pumpkin spice

Amber's Wednesday Morning #OneMinuteForecast 9/23

Wednesday's Forecast: A few showers & storms with cooler temperatures


How we get those autumn colors

More Video

KX News Trending Stories

Don't Miss

More Don't Miss